Not a day goes by without technology coming up with a new surprise. Years ago, in a conversation about internet and its philosophy, a teacher of mine talked about Maxim Shribber’s definition of the internet as a spermatic technology. When I decided to use this quote of Shribber in a column, I conducted a little research by typing his name in Google. No responses came up in the first search; not even a “Did you mean: …” query. When I phoned my teacher in the light of this discovery, I came into the realization that I had been tricked. Up until then I hadn’t suspected that the whole talk was about the definition of convergence and it was an accurate analysis. How could I have doubted an individual who reached for his phone when I said that I wanted to meet Noam Chomsky? The internet has always led us to paranoia, one way or another. Because the internet is not a reliable source of information. Every single bit of information on it has to be verified.
The main reason I had little doubt in the accuracy of what was being said, despite my paranoid approach to the matter, was that my teacher had pointed out the matriarchal nature of the internet in which it restructured every technology it came into interaction with, based on its own characteristics, while talking about the internet in reference to the way we’ve been talking about convergence since the 90s.
Years passed, and TV and the internet were drawn together, marking the beginning of a new era. In its convergence with the radio and newspapers, the internet has always changed the other side thoroughly while breeding new mediums out of these relationships. But its convergence with TV is much more exciting than the former, because this time, the other side is one of the biggest and most important industries in the world. The end result of this phenomenon is thrilling to say the least.
The media theory, in its simplest form, is the transferring of a message from the sender to the receiver. More developed systems allow the receiver to send feedback about the message to the sender. Even though feedback is taken into consideration over the right channels, it consists of a current incomparable to the message traffic. It is more fitting to talk about an interaction when the feedback is reinforced. IPTV is a development which enables this interaction. The feedback is so dense that the message is changed by formats. Although it may not make much sense when explained in a theoretical manner, IPTV is not solely a communication technology. It affects the production, the quality and the format of the program. IPTV is a TV technology which will end the reign of directing.
“In short, IPTV is not just a technology, but an innovation which will change our life style”
You are face to face with the best definition of IPTV in your everyday life. IPTV is the reason why you won’t miss a second of LOST even if you leave work 42 seconds before the show begins, and the internet connection in your home is a phone, a television and the internet all at the same time.
At first sight, IPTV may seem like a TV broadcast which enters the household over the internet line, but ultimately it is a way of life in which the broadcast is streamed directly on your phone. In short, IPTV is not just a technology, but an innovation which will change our life style.